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    ECHO, Home Depot, and the Shifting Balance of the OPE Market
    Despite market headwinds, the string trimmer category continues to anchor the Outdoor Power Equipment market, with steady demand masking major shifts in sales c...
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    Building Loyalty with Hispanic Contractors
    Hispanic contractors bring optimism, tech-savvy habits, and strong com...
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    How Contractors Are Embracing Technology
    Discover the latest trends in contractor technology adoption with insi...
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    What Generative Search Means for Home Improvement Brands and How to Stay Visible
    Generative search is altering the foundational nature of search. Here’s how your home improvement brand can future-proof content strategies for better performan...
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    HIRI Hosted Webinar: Tariffs at the Toolbench: 2025 Market Insights Unpacked
    Explore how 2025 tariffs are reshaping building materials, from costs ...
    Fast Fact
    2.5% growth projected for 2025, revised down from 3.4% due to macroeconomic headwinds.
    The home improvement market is still growing, but more slowly than ant...
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