Home Improvement Customer Purchase Trends and Behaviors [INFOGRAPHIC]

It’s no secret that the past two years have been filled with sup­ply short­ages, closed stores, dis­con­tin­ued prod­ucts, and more. Because of this, buy­er trends have shift­ed. It’s impor­tant to under­stand these shifts and also main­tain cus­tomer sat­is­fac­tion — while also keep­ing prof­itabil­i­ty high. Dis­cov­er how to cre­ate that balance:

HIRI mem­bers gain access to the raw data behind info­graph­ics like this one, to slice-and-dice the raw data to suit the needs of their own cus­tomer insights teams and answer cross-depart­men­tal ques­tions about how to take home improve­ment prod­ucts to market.

Join the ranks of the top man­u­fac­tur­ers and retail­ers in the home improve­ment space. Book your mem­ber­ship con­sul­ta­tion to learn more about what kinds of mem­ber-exclu­sive infor­ma­tion and rela­tion­ships your teams would have access to.